Updates

  1. The Lean Startup Methodology

    A quick guide to the Build-Measure-Learn loop and the MVP for rapid product innovation.

  2. Behavioral Economics: Applied Frameworks

    A quick guide to using the EAST framework to encourage positive behaviors in customers and employees.

  3. Demand Elasticity Analysis

    A quick guide to understanding how price changes affect your sales.

  4. Macroeconomics for Managers: Applied Frameworks

    A quick guide to using PESTEL and Business Cycle analysis to make smarter business decisions.

  5. Digital Business Models: Applied Frameworks

    A quick guide to sketching out your digital business idea using the Business Model Canvas.

  6. Asymmetric Information

    A quick guide for managers on spotting and handling the risks of information imbalance in business deals.

  7. Brand Licensing Models

    A quick guide for brand owners on whether to license out your brand.

  8. Accelerator Application Strategy

    A quick checklist and guide for crafting a standout accelerator application.

  9. AI Strategy: Core Concepts

    A quick guide to building a practical AI strategy for your business.

  10. Behavioral Economics: Core Concepts

    A quick reference guide to the most common cognitive biases that affect your customers' and your own decisions.

  11. Brand Archetypes

    A quick guide to finding your brand's personality among the 12 classic archetypes.

  12. Brand Audit Process

    A quick checklist for performing a health check on your brand.

  13. Brand Equity Pyramid

    A quick guide to the four essential steps for building a valuable brand.

  14. Brand Extension Analysis

    A quick checklist for deciding if a brand extension is a smart move or a risky gamble.

  15. Brand Management: Core Concepts

    A quick guide to the essential duties of a brand guardian.

  16. Brand Positioning Strategy

    A quick checklist for crafting a powerful brand positioning statement.

  17. Business Analytics: Applied Frameworks

    A quick guide to running a successful data analytics project using a structured framework.

  18. Business Analytics: Core Concepts

    A quick guide to the four types of data analytics and the questions they answer.

  19. Cap Table Management

    A quick checklist for keeping your startup's ownership records clean and investor-ready.

  20. Capital Budgeting Rules

    A quick guide to the three most common rules for making smart investment decisions.

  21. Cash Flow Forecasting

    A quick guide to building a simple cash flow forecast to avoid running out of money.

  22. Conflict Resolution Frameworks

    A quick guide to the 5 styles of conflict management and when to use each one.

  23. Competitive Strategy: Core Concepts

    A quick guide to choosing your competitive strategy: Will you be the cheapest, the best, or the specialist?

  24. Corporate Finance: Core Concepts

    A quick guide to the three big questions every financial manager must answer.

  25. Corporate Governance Standards

    A quick guide to the checks and balances that keep a company on the right track.

  26. Corporate Strategy: Applied Frameworks

    A quick guide to the Ansoff Matrix for finding your next growth opportunity.

  27. Corporate Strategy: Core Concepts

    A quick guide to the big questions of corporate-level strategy.

  28. Cross-Cultural Management: Applied Frameworks

    A quick guide to adapting your management style for different cultures using Hofstede's Dimensions.

  29. Cross-Cultural Management: Core Concepts

    A quick guide to avoiding common cultural missteps in global business.

  30. Customer Analytics: Applied Frameworks

    A quick guide to finding your best customers and understanding their long-term value.

  31. Customer Analytics: Core Concepts

    A quick guide to the fundamental ideas behind understanding your customers with data.

  32. Customer Discovery Process

    A quick checklist for interviewing potential customers to validate your startup idea.

  33. Cybersecurity Management: Applied Frameworks

    A quick guide to the 5 core functions of the NIST Cybersecurity Framework.

  34. Cybersecurity Management: Core Concepts

    A quick guide to the absolute essentials of protecting your company's digital assets.

  35. Data Governance: Applied Frameworks

    A quick guide to starting your data governance journey using established principles.

  36. Data Governance: Core Concepts

    A quick guide to the essential elements for establishing data trust in your organization.

  37. Data Visualization Best Practices

    A quick checklist for creating clear, compelling, and accurate data visualizations.

  38. Decision Making Under Uncertainty

    A quick guide to making smarter decisions when you don't have a crystal ball.

  39. Digital Branding Inconsistencies

    A quick checklist for spotting and fixing mixed brand messages online.

  40. Digital Business Models: Core Concepts

    A quick guide to the fundamental types of digital business models and how they make money.

  41. Digital Customer Experience: Applied Frameworks

    A quick guide to improving your digital customer experience using journey mapping and empathy mapping.

  42. Digital Customer Experience: Core Concepts

    A quick guide to improving your digital customer experience and building stronger customer relationships.

  43. Digital Marketing: Core Concepts

    A quick guide to the essential digital marketing channels and how they work.

  44. Digital Operations: Applied Frameworks

    A quick guide to making your digital processes faster and smarter with Lean, Agile, and RPA.

  45. Digital Operations: Core Concepts

    A quick guide to the fundamental ideas behind making your business operations smart and efficient with digital technology.

  46. Dividend Policy Strategy

    A quick guide to deciding whether to pay out profits or reinvest for growth.

  47. Economies of Scale

    A quick guide to understanding why bigger can sometimes mean cheaper (and better).

  48. Emerging Technologies: Applied Frameworks

    A quick guide to assessing new technologies with the Gartner Hype Cycle and TRLs.

  49. Emerging Technologies: Core Concepts

    A quick guide to understanding the defining traits and examples of emerging technologies.

  50. Emotional Intelligence in Business

    A quick guide to the 5 essential components of Emotional Intelligence (EQ) for leaders.

  51. Entrepreneurial Finance: Applied Frameworks

    A quick guide for founders on how investors value early-stage startups.

  52. Entrepreneurial Finance: Core Concepts

    A quick guide to the unique world of startup funding and valuation.

  53. ESG Reporting & Compliance: Applied Frameworks

    A quick guide to the main ESG reporting frameworks and how to choose the right one for your business.

  54. ESG Reporting & Compliance: Core Concepts

    A quick guide to understanding the three pillars of ESG and why they matter to your business.

  55. Executive Communication & Board Relations

    A quick guide for leaders to ace executive communication and manage board relationships effectively.

  56. Family Business Management: Applied Frameworks

    A quick guide to balancing family harmony with business success.

  57. Family Business Management: Core Concepts

    A quick guide to understanding the unique dynamics of family businesses and how to manage them.

  58. Financial Accounting: Applied Frameworks

    A quick guide to the two main accounting rulebooks and the three reports they generate.

  59. Financial Accounting: Core Concepts

    A quick guide to the fundamental accounting equation and the three main financial statements.

  60. Financial Modeling Basics

    A quick guide to the essential components of a robust financial model.

  61. Financial Statement Analysis

    A quick guide to spotting a healthy business (and avoiding a sick one) using financial statements.

  62. Foundations of Digital Marketing

    A quick guide to mapping your digital marketing efforts to the customer journey.

  63. Founder Equity Splits

    A quick guide to dividing startup equity fairly among co-founders.

  64. Game Theory in Pricing

    A quick guide to making smart pricing moves by predicting your competitor's next step.

  65. Global Branding Challenges

    A quick guide to avoiding global branding blunders and achieving global-local balance.

  66. Global Market Entry: Applied Frameworks

    A quick guide to choosing the best way to enter a new international market.

  67. Global Market Entry: Core Concepts

    A quick guide to the fundamental questions to answer before expanding your business internationally.

  68. Global Strategy: Applied Frameworks

    A quick guide to assessing new international markets and choosing your global operating strategy.

  69. Global Strategy: Core Concepts

    A quick guide to designing your company's master plan for international success.

  70. Growth Hacking Fundamentals

    A quick guide to the AARRR funnel, the essential framework for growth hackers.

  71. Industrial Organization: Applied Frameworks

    A quick guide to using Porter's Five Forces to analyze your industry and SWOT to analyze your business.

  72. Industrial Organization: Core Concepts

    A quick guide to understanding the main types of market structures and how they impact competition.

  73. Innovation Strategy: Applied Frameworks

    A quick guide to balancing today's profits with tomorrow's breakthroughs using the Three Horizons of Growth.

  74. Innovation Strategy: Core Concepts

    A quick guide to understanding different types of innovation and their impact on your business.

  75. International Finance: Applied Frameworks

    A quick guide to managing money, risk, and investment decisions across borders.

  76. International Finance: Core Concepts

    A quick guide to the core risks and complexities of managing money across borders.

  77. Introduction to M&A

    A quick guide to the essential terms and process of Mergers & Acquisitions.

  78. Introduction to Strategic Leadership

    A quick guide to what separates a strategic leader from a day-to-day manager.

  79. Investment Banking: Core Concepts

    A quick guide to what investment banks do and how they facilitate big financial deals.

  80. IPO Process Overview

    A quick guide to the essential steps a private company takes to go public.

  81. IT Governance: Applied Frameworks

    A quick guide to using COBIT and ITIL to get the most out of your IT investments.

  82. IT Governance: Core Concepts

    A quick guide to making sure your IT is helping, not hurting, your business goals.

  83. Leading Digital Transformation: Applied Frameworks

    A quick guide to making your digital transformation successful by focusing on what matters.

  84. Leading Digital Transformation: Core Concepts

    A quick guide to the essential elements for successfully driving digital change in your organization.

  85. Leading Remote Teams

    A quick guide to effectively leading your team when you're not in the same room (or country).

  86. Leveraged Buyout (LBO) Mechanics

    A quick guide to understanding how private equity firms buy companies with lots of debt.

  87. Machine Learning for Business: Core Concepts

    A quick guide to the three ways machines learn and how you can apply them in your business.

  88. Macroeconomics for Managers: Core Concepts

    A quick guide to the essential macroeconomic indicators and policies that impact your business.

  89. Managerial Economics: Applied Frameworks

    A quick guide to using Break-Even and Marginal Analysis for smart business decisions.

  90. Managerial Economics: Core Concepts

    A quick guide to fundamental economic principles that help managers make smarter business decisions.

  91. Marginal Cost Pricing

    A quick guide to using marginal costs and revenues to optimize production and maximize profits.

  92. Market Structure Analysis

    A quick guide to identifying the type of market you're in and what it means for your business strategy.

  93. Mergers and Acquisitions: Core Concepts

    A quick guide to the basics of M&A, why companies do it, and where deals often go wrong.

  94. MVP Development Cycles

    A quick guide to effectively building and iterating on your Minimum Viable Product (MVP).

  95. Negotiation Strategies

    A quick guide to preparing for and executing successful negotiations for win-win outcomes.

  96. Opportunity Cost Calculation

    A quick guide to finding the 'hidden cost' of your business decisions.

  97. Leading High-Performing Teams

    A quick guide to building team trust and guiding your team through its natural stages of development.

  98. Leading Digital Transformation: Core Concepts

    A quick guide to the essential elements for successfully driving digital change in your organization.

  99. Mergers and Acquisitions: Core Concepts

    A quick guide to the basics of M&A, why companies do it, and where deals often go wrong.

  100. Leading Digital Transformation: Applied Frameworks

    A quick guide to making your digital transformation successful by focusing on what matters.

  101. Organizational Behavior: Applied Frameworks

    A quick guide to understanding what motivates your team and how to lead them effectively.

  102. Business Analytics: Applied Frameworks

    A quick guide to running a successful data analytics project using a structured framework.

  103. Financial Accounting: Core Concepts

    A quick guide to the fundamental accounting equation and the three main financial statements.

  104. Negotiation Strategies

    A quick guide to preparing for and executing successful negotiations for win-win outcomes.

  105. IPO Process Overview

    A quick guide to the essential steps a private company takes to go public.

  106. Brand Audit Process

    A quick checklist for performing a health check on your brand.

  107. Macroeconomics for Managers: Core Concepts

    A quick guide to the essential macroeconomic indicators and policies that impact your business.

  108. Machine Learning for Business: Core Concepts

    A quick guide to the three ways machines learn and how you can apply them in your business.

  109. Global Market Entry: Core Concepts

    A quick guide to the fundamental questions to answer before expanding your business internationally.

  110. Digital Customer Experience: Applied Frameworks

    A quick guide to improving your digital customer experience using journey mapping and empathy mapping.

  111. Corporate Finance: Core Concepts

    A quick guide to the three big questions every financial manager must answer.

  112. New Feature: Doodles Content

    MonaKit now supports Doodles content and includes several fixes and improvements.

  113. AI Strategy: Core Concepts

    A quick guide to building a practical AI strategy for your business.

  114. Marginal Cost Pricing

    A quick guide to using marginal costs and revenues to optimize production and maximize profits.

  115. MonaKit Released as an Astro Theme

    We released MonaKit, a free and open-source Astro theme featuring multi-format content.

  116. Change Management: Core Concepts

    A compact checklist for deciding when and how to use change management.

  117. Cash Flow Forecasting

    A quick guide to building a simple cash flow forecast to avoid running out of money.

  118. IT Governance: Applied Frameworks

    A quick guide to using COBIT and ITIL to get the most out of your IT investments.

  119. Capital Budgeting Rules

    A quick guide to the three most common rules for making smart investment decisions.

  120. Decision Making Under Uncertainty

    A quick guide to making smarter decisions when you don't have a crystal ball.

  121. Brand Positioning Strategy

    A quick checklist for crafting a powerful brand positioning statement.

  122. Brand Equity Pyramid

    A quick guide to the four essential steps for building a valuable brand.

  123. Leading Remote Teams

    A quick guide to effectively leading your team when you're not in the same room (or country).

  124. Entrepreneurial Finance: Applied Frameworks

    A quick guide for founders on how investors value early-stage startups.

  125. Entrepreneurial Finance: Core Concepts

    A quick guide to the unique world of startup funding and valuation.

  126. Customer Discovery Process

    A quick checklist for interviewing potential customers to validate your startup idea.

  127. Investment Banking: Core Concepts

    A quick guide to what investment banks do and how they facilitate big financial deals.

  128. Innovation Strategy: Core Concepts

    A quick guide to understanding different types of innovation and their impact on your business.

  129. International Finance: Applied Frameworks

    A quick guide to managing money, risk, and investment decisions across borders.

  130. Digital Operations: Applied Frameworks

    A quick guide to making your digital processes faster and smarter with Lean, Agile, and RPA.

  131. Pitch Deck Structuring

    A quick guide to the 10 essential slides every startup pitch deck needs to impress investors.

  132. Digital Business Models: Core Concepts

    A quick guide to the fundamental types of digital business models and how they make money.

  133. Data Governance: Core Concepts

    A quick guide to the essential elements for establishing data trust in your organization.

  134. Industrial Organization: Applied Frameworks

    A quick guide to using Porter's Five Forces to analyze your industry and SWOT to analyze your business.

  135. Competitive Strategy: Core Concepts

    A quick guide to choosing your competitive strategy: Will you be the cheapest, the best, or the specialist?

  136. Organizational Culture Design

    A quick guide to intentionally shaping your company's culture for better performance.

  137. Global Strategy: Applied Frameworks

    A quick guide to assessing new international markets and choosing your global operating strategy.

  138. Family Business Management: Core Concepts

    A quick guide to understanding the unique dynamics of family businesses and how to manage them.

  139. Corporate Strategy: Core Concepts

    A quick guide to the big questions of corporate-level strategy.

  140. Industrial Organization: Core Concepts

    A quick guide to understanding the main types of market structures and how they impact competition.

  141. Dividend Policy Strategy

    A quick guide to deciding whether to pay out profits or reinvest for growth.

  142. IT Governance: Core Concepts

    A quick guide to making sure your IT is helping, not hurting, your business goals.

  143. Executive Communication & Board Relations

    A quick guide for leaders to ace executive communication and manage board relationships effectively.

  144. Business Analytics: Core Concepts

    A quick guide to the four types of data analytics and the questions they answer.

  145. Emotional Intelligence in Business

    A quick guide to the 5 essential components of Emotional Intelligence (EQ) for leaders.

  146. Digital Operations: Core Concepts

    A quick guide to the fundamental ideas behind making your business operations smart and efficient with digital technology.

  147. Cross-Cultural Management: Applied Frameworks

    A quick guide to adapting your management style for different cultures using Hofstede's Dimensions.

  148. Founder Equity Splits

    A quick guide to dividing startup equity fairly among co-founders.

  149. Cybersecurity Management: Applied Frameworks

    A quick guide to the 5 core functions of the NIST Cybersecurity Framework.

  150. Cross-Cultural Management: Core Concepts

    A quick guide to avoiding common cultural missteps in global business.

  151. Change Management: Core Concepts

    A compact checklist for deciding when and how to use change management.

  152. Cap Table Management

    A quick checklist for keeping your startup's ownership records clean and investor-ready.

  153. Emerging Technologies: Core Concepts

    A quick guide to understanding the defining traits and examples of emerging technologies.

  154. Data Governance: Applied Frameworks

    A quick guide to starting your data governance journey using established principles.

  155. Corporate Governance Standards

    A quick guide to the checks and balances that keep a company on the right track.

  156. Accelerator Application Strategy

    A quick checklist and guide for crafting a standout accelerator application.

  157. Financial Statement Analysis

    A quick guide to spotting a healthy business (and avoiding a sick one) using financial statements.

  158. Customer Analytics: Applied Frameworks

    A quick guide to finding your best customers and understanding their long-term value.

  159. Customer Analytics: Core Concepts

    A quick guide to the fundamental ideas behind understanding your customers with data.

  160. ESG Reporting & Compliance: Applied Frameworks

    A quick guide to the main ESG reporting frameworks and how to choose the right one for your business.

  161. Brand Management: Core Concepts

    A quick guide to the essential duties of a brand guardian.

  162. Leveraged Buyout (LBO) Mechanics

    A quick guide to understanding how private equity firms buy companies with lots of debt.

  163. Financial Accounting: Applied Frameworks

    A quick guide to the two main accounting rulebooks and the three reports they generate.

  164. Organizational Change Strategies

    A quick guide to leading yourself and others through organizational change using the ADKAR Model.

  165. Opportunity Cost Calculation

    A quick guide to finding the 'hidden cost' of your business decisions.

  166. Organizational Behavior: Core Concepts

    A quick guide to understanding the 'human side' of your business at different levels.

  167. Economies of Scale

    A quick guide to understanding why bigger can sometimes mean cheaper (and better).

  168. Cybersecurity Management: Core Concepts

    A quick guide to the absolute essentials of protecting your company's digital assets.

  169. Managerial Economics: Applied Frameworks

    A quick guide to using Break-Even and Marginal Analysis for smart business decisions.

  170. Financial Modeling Basics

    A quick guide to the essential components of a robust financial model.

  171. Emerging Technologies: Applied Frameworks

    A quick guide to assessing new technologies with the Gartner Hype Cycle and TRLs.

  172. MVP Development Cycles

    A quick guide to effectively building and iterating on your Minimum Viable Product (MVP).

  173. Brand Extension Analysis

    A quick checklist for deciding if a brand extension is a smart move or a risky gamble.

  174. Behavioral Economics: Core Concepts

    A quick reference guide to the most common cognitive biases that affect your customers' and your own decisions.

  175. Digital Customer Experience: Core Concepts

    A quick guide to improving your digital customer experience and building stronger customer relationships.

  176. International Finance: Core Concepts

    A quick guide to the core risks and complexities of managing money across borders.

  177. Growth Hacking Fundamentals

    A quick guide to the AARRR funnel, the essential framework for growth hackers.

  178. Family Business Management: Applied Frameworks

    A quick guide to balancing family harmony with business success.

  179. Data Visualization Best Practices

    A quick checklist for creating clear, compelling, and accurate data visualizations.

  180. ESG Reporting & Compliance: Core Concepts

    A quick guide to understanding the three pillars of ESG and why they matter to your business.

  181. Brand Archetypes

    A quick guide to finding your brand's personality among the 12 classic archetypes.

  182. Introduction to Strategic Leadership

    A quick guide to what separates a strategic leader from a day-to-day manager.

  183. Digital Branding Inconsistencies

    A quick checklist for spotting and fixing mixed brand messages online.

  184. Pivot vs. Persevere Decisions

    A quick guide to making the crucial 'keep going or change direction' decision for your startup.

  185. Game Theory in Pricing

    A quick guide to making smart pricing moves by predicting your competitor's next step.

  186. Corporate Strategy: Applied Frameworks

    A quick guide to the Ansoff Matrix for finding your next growth opportunity.

  187. Digital Marketing: Core Concepts

    A quick guide to the essential digital marketing channels and how they work.

  188. Introduction to M&A

    A quick guide to the essential terms and process of Mergers & Acquisitions.

  189. Managerial Economics: Core Concepts

    A quick guide to fundamental economic principles that help managers make smarter business decisions.

  190. Innovation Strategy: Applied Frameworks

    A quick guide to balancing today's profits with tomorrow's breakthroughs using the Three Horizons of Growth.

  191. Conflict Resolution Frameworks

    A quick guide to the 5 styles of conflict management and when to use each one.

  192. Global Strategy: Core Concepts

    A quick guide to designing your company's master plan for international success.

  193. Market Structure Analysis

    A quick guide to identifying the type of market you're in and what it means for your business strategy.

  194. Foundations of Digital Marketing

    A quick guide to mapping your digital marketing efforts to the customer journey.

  195. Global Market Entry: Applied Frameworks

    A quick guide to choosing the best way to enter a new international market.

  196. Global Branding Challenges

    A quick guide to avoiding global branding blunders and achieving global-local balance.