Dividend Policy Strategy


Dividends: Pay Out or Reinvest?

This is a big question for any company. Here’s how to think about it.

1. What are Your Investment Opportunities?

  • Do you have highly profitable (positive NPV) projects available that can generate more value by reinvesting earnings?
  • If YES: Consider retaining more earnings for growth.
  • If NO: Consider paying out more to shareholders.

2. How Stable are Your Earnings?

  • Are your profits predictable and consistent?
  • If YES: A stable dividend policy is more feasible and attractive to income investors.
  • If NO: Volatile earnings make stable dividends difficult, risking future cuts.

3. What Do Your Shareholders Prefer?

  • Do your investors value current income (e.g., retirees)?
  • Or do they prefer capital appreciation (e.g., growth investors)?
  • Know your investor base!

4. How Easy is it to Raise External Capital?

  • Can you easily raise money from banks or new stock offerings?
  • If YES: You have more flexibility to pay dividends.
  • If NO: You might need to retain more earnings.

The Golden Rule: The best dividend policy maximizes shareholder wealth. Sometimes that means paying a dividend, sometimes it means reinvesting everything.