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Digital Business Models: Core Concepts
Digital Customer Experience: Applied Frameworks
Utilizing frameworks like Customer Journey Mapping, Empathy Mapping, and User-Centered Design to create seamless and delightful digital customer interactions. ✨
Article Points:
1
Digital CX is the sum of all digital interactions a customer has with a brand.
2
Customer Journey Mapping visually represents the end-to-end customer experience, highlighting pain points and opportunities.
3
Empathy Mapping deepens understanding of customer's thoughts, feelings, sayings, and doings.
4
User-Centered Design (UCD) focuses on users throughout the iterative design process.
5
These frameworks help design intuitive, seamless, and delightful digital products and services.
6
The ultimate goal is to drive loyalty and business growth through superior digital interactions.
Source:
Digital Customer Experience: Applied Frameworks
Digital Customer Experience: Applied Frameworks
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Source:
Digital Customer Experience: Applied Frameworks